My Newspaper

The Read It Later blog has a every interesting article on time shifted reading based on their app statistics. Most people discover and save articles through out the day, but saving their reading until evening.

the biggest time for reading: personal prime time. This is generally the most relaxing time of day. After a long day, work is done, dinner is resting in your belly and there is nothing left to do but put your feet up and relax. This time slot is the same one coveted by television. When the majority of people are consuming content it seems perfectly natural that people would use this time to do their reading as well.

It also notes that iPad owners generally read on their iPad – even if they discover things on their computer or mobile. Worth a read.

http://readitlaterlist.com/blog/2011/01/is-mobile-affecting-when-we-read/

Version 2.0 of My Newspaper for iPad is ready in the App Store with a whole lot of improvements!

• New UI
• New Google Reader sync engine
• Google Reader folders can make sections in your newspaper
• New page rendering engine
• Image caching for the first image in an article
• Change in sort order works instantly
• You can select a feed or folder to view
• View unread articles only
• View starred articles
• View articles for a certain day
• Removed first page
• Twitter and URL shortening
• Added Google Reader ‘share’ and ‘like’ support
• All Google Reader actions (mark read, star, like, share) work offline
• Smoother animations

Have fun with it and I look forward to hearing what you think. As always – we LOVE reviews in the App Store! It is the best way to get the word out!